Tag Archives: musiced advocacy

MME Eric Martin 2

Eric Martin, CEO of Music for All: Part 2

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This episode of the Marketing Music Education podcast is the second half of my conversation with Eric Martin of Music for All. Listen to part 1 here.

In the second installment, we discuss Music for All’s ticket pricing, and how Eric and his team strive to deliver a “‘Disney-like’ experience on a Mickey Mouse budget.” We cover how local music programs can implement ideas from Music for All and other sources, and how to tell if you’re stealing an idea, or just researching it. We discuss Eric’s leadership style and talk about who’s influenced him. We delve into funding for music education, including fundraising and sponsorship, and go deeper into the importance of music education advocacy at the local level. Finally, Eric shares the advice he’d give the parent of a potential incoming music student, the advice he’d give your music program, and the very best way he knows how to market music education. Continue reading

Eric Martin MFA MME

Eric Martin, CEO of Music for All: Part 1

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In this episode of the Marketing Music Education podcast, I sat down with Eric Martin of Music for All. He’s one of my favorite people to talk to, and we covered a lot: enough for two episodes! Listen to the second episode here.

In this first installment, we talk about his experience as an African-American band student in a recently desegregated school, his love of the marching arts, his background as an aviation lawyer and how he got into event production. We also discuss the importance of music education and the power of music—and live events—in our society, and why Sarah Palin is a role model of his. We also touch on burnout and its effects not just on music educators, but on nonprofit staffers like those at Music for All and like the parent volunteers that power music programs like yours. Continue reading

MME Donna Schwartz 2

Donna Schwartz, part 2

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donna schwartzThis week I continue my conversation with Donna Schwartz of Music Teachers’ Resource Guide. We talk about her two masters degrees and whether she’d do it all again, why she believes music education in our schools is so vulnerable, and her two biggest goals.

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Donna Schwartz

Donna Schwartz, part 1

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donna schwartzDonna Schwartz of Music Teachers’ Resource Guide joined me for a great, passionate conversation about the importance of music education. In this episode, we cover:

  • How Donna got into music education
  • Why she got out of music education, and how her side trip helped her
  • Why Donna left New York for California
  • Why this music educator will never stop educating herself
  • How students learn music, and why and how they should learn it differently
  • How learning music is like learning a foreign language

Be sure to listen to the second part of our conversation here!

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MME Joe Beard Twitter part 2

Joe Beard: The Marching Podcast (part 2)

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Joe Beard of The Marching Podcast joins me on this show, the second in a two-part series. His podcast (which you should go download!) focuses on the marching arts within the world of Historically Black Colleges and Universities. In this episode, we talk about some of the things you learn in marching band that have nothing to do with music, circle BACK to the political brouhaha that was marriage equality in Indiana, where to find videos of awesome HBCU bands, how to get people excited about band, and why music education makes a difference even if you have no plans to continue professionally.
Be sure to listen in to part one of our conversation here!

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MME Joe Beard twitter

Joe Beard: The Marching Podcast (part 1)

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Joe Beard of The Marching Podcast joins me on this show, the first in a two-part series. His podcast focuses on the marching arts within the world of Historically Black Colleges and Universities. HBCU bands have their own distinctive show style, and Joe gives us a great primer on where to start with HBCU bands. We also talk about HBCU students’ participation in drum corps, touch on the political brouhaha that was marriage equality in Indiana, and why keeping music in schools is so important.
MME Joe Beard twitter

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