Tag Archives: Facebook

PYMP Seth WIlliams story

Seth Williams, Advocacy Coordinator for Music for All

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On today’s podcast, I sit down with Seth Williams of Music for All. Well, he WAS with Music for All when we talked, anyway—now he’s attending law school!

seth williamsSeth Williams is the former Advocacy Coordinator for Music for All. Seth has been involved with Music for All and its programs for nearly ten years – as a participant, volunteer, event staff, intern and full-time staffer. He recently relocated to Los Angeles, where he attends UCLA School of Law. Seth is an active advocate for music education and the arts. While at MFA, he curated advocacy content, represented Music for All in the state and national arts advocacy community and developed new advocacy and awareness initiatives for the organization.

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PYMP Erin Fortune volunteers

Erin Fortune of Music For All

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Erin Fortune

I was lucky enough to attend the Parent/Booster Institute at the Music for All Summer Symposium this year at Ball State University. I showed up a bit early, hoping to talk with a few of the people who make Music for All tick, and whose secrets we might steal to be able to apply to our own music programs.

Erin Fortune is the Senior Marketing Coordinator for Music for All. She spearheads a lot of their digital marketing efforts, so I knew she’d have some tips and tricks to share. Check out some of the highlights here, and find out how you can win a $30 gift card to Erin Condren to snap up one of Erin Fortune’s favorite products!

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Asked and Answered

Asked and Answered: Facebook group notifications

Asked and Answered is a new regular feature where I answer your questions! Got a question? Ask in the comments! This week, we cover Facebook group notifications.

A Facebook friend posted this today:

Q. Can someone tell me how to turn off email notifications from all the different groups that I belong to? Thanks.

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Asked and Answered

Asked and Answered: Facebook comment notifications and news feed

Asked and Answered is a new regular feature where I answer your questions! Got a question? Ask in the comments! This week, we cover Facebook notifications and what appears in your news feed.

Q. Help! I commented on a Facebook post, and now I get a notification EVERY. SINGLE. TIME. someone else adds a comment. It’s making me nuts! How can I fix it?

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purse survey results.010

The Case of the Pretty Pink Purse: Measuring the Fallout

This is the last installment of the three-part case study on marketing to a Facebook group. In this video, I look at the SurveyMonkey results provided by 175 members of the nearly 5,000-member Facebook group where this incident (herein called “Pursegate”) took place.

Need to catch up? You can find part 1 here, and part 2 here.

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Pass the TEQUILA: Preventative Medicine for Social Media Meltdowns

Have you suffered a social media meltdown? If you have, you may have needed a good stiff drink (or six!) afterwards. Next time, before you do something you’ll regret with your Facebook marketing, pass the TEQUILA for a strong dose of preventative medicine.

After reviewing the Case of the Pretty Pink Purse, there are a lot of lessons we can learn from this experience. Let’s look at seven of them which might help you through your next social media mishap.

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The Case of the Pretty Pink Purse: Advertising Within a Local Facebook Group

As penance a public service, I volunteer as an administrator for a locally-based Facebook group. Today I witnessed a social media meltdown which could have been avoided at several turns. In an effort to help others avoid these pitfalls, I’ll walk through what happened. It’s long, but there are a lot of lessons to be learned (see the bold print). Plus, there are lots of pictures!

The group currently has 4,837 members. That’s more than any of our other local Facebook groups, several of which were started as (angry) spinoffs from this group when members disagreed with admins. Some of the other groups are dedicated to marketing and commerce, both by individuals (flea-market-type groups) and local businesses. As an additional local digital marketing resource, there is also a Facebook interest list to round up all of the local businesses and organizations into one virtual place. Because this group is the largest and most active, however, local businesses have found it the place to be.

Though there are established group guidelines, there had still been some recent discussion over how tightly the reins of the group should be held. What should be the group’s policy on advertising? Should new posts be moderated by the admins, or should members be free to post whatever they like? Should multiple posts on the same topic be edited down? As one might imagine, with a group this size, it is difficult to develop consensus on anything.

Amongst the day’s usual posts about impending weather, local news, and an occasional lost pet, a few local business owners posted about their goods and services. Some businesses post more frequently than others. One local crafter often hawks her wares, including luxury purses, handmade wreaths and decor several times a day.

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Facebook look back

Facebook Look Back: Their Gift to You on their 10th Birthday

Facebook turned ten years old today. Zuck gave us a shoutout:

 

To celebrate, they’re inviting you to take a walk down memory lane: a “look back,” if you will. Here’s what mine looked like; find out how to get yours in the video below.

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Attachment Unavailable: How to control the privacy of your Facebook photos

If you’ve seen the Facebook alert that says, “Some people may not be able to see this attachment because of its privacy settings,” you’re in the right place.

I have another short how-to video today. It’s one of those tricky little Facebook quirks that, if you know it, can make your life infinitely better.

Below the video is the transcript, if you’d rather scan that instead of watching the video. Enjoy!

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