In this impromptu “inbetweenisode,” I’m recording from the Midwest Clinic in Chicago. I’m joined by former band director and current band parent Maria Dripps-Paulson, who you might remember from episode 5.
This episode of Promoting Your Music Program will be the last for this season. For forever and ever, really.
That’s because when we come back after the holidays, the podcast will have a new name. To learn the details, join my email list here.
In the meantime, check out some of my favorite clips from this season:
On this episode, I talk with DJ Corchin, also known as The 13th Chair Trombone Player. He’s a former band director turned prolific author whose works include poetry, children’s books, and even a musical. He’s just published the 3rd book in the Band Nerds series: Band Nerds Confessions and Confusion. He’s a regular columnist for both Marching.com and the Association of Music Parents.
Enter to win a digital iBooks copy of Band Nerds Confessions and Confusion!
On this podcast, I’m honored to introduce you to Margaret Bauer of PMEA.
Margaret Bauer has served as executive director of the Pennsylvania Music Educators Association since 1996. Previously she was executive director of the Pennsylvania Library Association for 11 years. Her education includes an undergraduate degree in music education from Mansfield University, and two master’s degrees: one in music history from Indiana University of Pennsylvania and one in library science from State University of New York at Geneseo. Her passions are the arts, books, needlework of all types and golf. She is a member of the National Association for Music Education and past chair of the NAfME State Executives Council.
Margaret Bauer on music education advocacy
Whether you’ve been running your Facebook page for hours or years, we could all use a bit of inspiration every once in a while. So quit racking your brain for a bit, and check out some of these ideas.
Facebook Pages are considered inbound marketing (aka permission marketing, aka content marketing). That means that we have to get fans to opt in (by liking our Page) to hear our message. If all we ever do is sell, no one will want to listen to what we have to say. So we need to give people a reason to stick around. We do that by providing value.
There are three main ways we can offer value through posts on our Facebook Page.
Before I recorded this interview with the amazing David Vandewalker, I’d participated in the first half of the Music for All Parent/Booster Institute. It was a hugely valuable experience, and I am so glad that he agreed to sit down with me over our lunch break. The rest of the day was packed with awesome, as well. If you ever get a chance to attend one of David Vandewalker’s sessions, RUN—don’t walk.
In this interview, I feel like we barely scratched the surface, so I hope this interview will be the first of many. Let me know what you think in the comments below!
David Vandewalker is the assistant director of bands at Georgia State University, where his primary responsibilities include conducting the University Band, teaching the Marching Band and directing the Basketball Pep Band. He is also the music director and conductor of the Metro Atlanta Youth Wind Ensemble (MAYWE), hosted at Georgia State University.
Prior to his appointment at GSU, Mr. Vandewalker taught for 23 years in both middle and high school settings in Texas and Georgia. As a 2006 recipient of the Sousa Foundation’s “Sudler Flag of Honor,” the Harrison Band (GA) program, under his leadership, was distinguished as one of the strongest, respected, and well-rounded band programs in the United States.
Mr. Vandewalker is the author of the recently published Strategic Plans for a Successful Booster Club and Foundations for a Successful Booster Club Workbook, as well as Boosters to the Rescue, 101 Ways to Harmonize the Madness for Music Educators, Foundations for Wind Band Clarity, Foundations for Wind Band Clarity Instructional DVD, and Everyday Stuff Every Director Needs to Know: A Quick Start Guide published by Vision Publications.
On today’s podcast, I sit down with Seth Williams of Music for All. Well, he WAS with Music for All when we talked, anyway—now he’s attending law school!
Seth Williams is the former Advocacy Coordinator for Music for All. Seth has been involved with Music for All and its programs for nearly ten years – as a participant, volunteer, event staff, intern and full-time staffer. He recently relocated to Los Angeles, where he attends UCLA School of Law. Seth is an active advocate for music education and the arts. While at MFA, he curated advocacy content, represented Music for All in the state and national arts advocacy community and developed new advocacy and awareness initiatives for the organization.
I was lucky enough to attend the Parent/Booster Institute at the Music for All Summer Symposium this year at Ball State University. I showed up a bit early, hoping to talk with a few of the people who make Music for All tick, and whose secrets we might steal to be able to apply to our own music programs.
Erin Fortune is the Senior Marketing Coordinator for Music for All. She spearheads a lot of their digital marketing efforts, so I knew she’d have some tips and tricks to share. Check out some of the highlights here, and find out how you can win a $30 gift card to Erin Condren to snap up one of Erin Fortune’s favorite products!