On this episode, I talk with DJ Corchin, also known as The 13th Chair Trombone Player. He’s a former band director turned prolific author whose works include poetry, children’s books, and even a musical. He’s just published the 3rd book in the Band Nerds series: Band Nerds Confessions and Confusion. He’s a regular columnist for both Marching.com and the Association of Music Parents.
On this episode of the Promoting Your Music Program podcast, I’m so excited to speak with young adult novelist Courtney Brandt. You can find her books here:
Courtney Brandt is the author of The Line, plus the additional novels in the series: A Fine Line, Keeping in Line, and The Line Up. Each of these lighthearted novels was created for high school students and alumni in marching band. She released standalone novels Confessions of A Teenage Band Geek in fall 2011 and her final YA marching novel, Major Pain, in the fall of 2012.
I never intended to care about education reform. So boring, right?
When my firstborn child became old enough to start playing a band instrument, THAT’S when I started paying attention. Anyone who cares about music and arts education SHOULD care about education reform.
My daughter is spending a beautiful fall Saturday working on a book report.
She managed to finish the book a couple of days ago. The assignment is due Monday. She’s busy all day Sunday, so she HAS to finish it today. Firm deadline.
God bless her, she’s knuckling down to get it done. Punctuated by the occasional break for an anime YouTube video or a few breaths of fresh, crisp fall air and a dose of vitamin D.
Watching her work reminds me of my own struggles with deadlines. I am a card-carrying procrastinator.
On this podcast, I’m honored to introduce you to Margaret Bauer of PMEA.
Margaret Bauer has served as executive director of the Pennsylvania Music Educators Association since 1996. Previously she was executive director of the Pennsylvania Library Association for 11 years. Her education includes an undergraduate degree in music education from Mansfield University, and two master’s degrees: one in music history from Indiana University of Pennsylvania and one in library science from State University of New York at Geneseo. Her passions are the arts, books, needlework of all types and golf. She is a member of the National Association for Music Education and past chair of the NAfME State Executives Council.
Margaret Bauer on music education advocacy
I save an image from Facebook almost daily without thinking about it. Upon speaking with a client recently, I realized it doesn’t come second nature to everyone. There are often times where you might want to save an image posted by a friend. Or maybe you’d like to share that image, but your friend hasn’t enabled sharing of that image, and can’t figure out how to fix it.
Here’s a quick video tutorial to get you started.
Eugene Cantera of the Dallas School of Music:
Are You Making These Common Website Mistakes?
Eugene Cantera is a partner at the Dallas School of Music and a founding member of the dlp Music Program. He serves as the Director of Social Media for both organizations. He is a saxophonist but teaches many instruments and performs in the Dallas area in the rock and jazz genres. Eugene recently returned from an artist in residency at the Wilderness School in Adelaide, Australia where he taught and performed with several ensembles.
Eugene was kind enough to join me on this week’s podcast, where we talked about some tips & tricks to optimize your website and social media. A large percentage of the Dallas School of Music’s clientele is online, so they’ve developed some serious digital chops along the way.
I’ve long had a sneaking suspicion that band kids are the best. Honestly, there’s just something extra awesome about these kids. This week, a bit more evidence crossed my desk. I make my case in this episode.
Band kids are the BEST. Here’s why:
Find me online!
In this episode, I recap the Apple live event unveiling the iPhone 6 and the Apple Watch, and discuss what impact they could have on music parents and booster organizations. Could the new Apple Pay system be used for and by music booster groups?
Check out these links for more details:
Apple event in 90 seconds via Mashable
Carolina Panthers kicker Graham Gano “moves” Marquel Ballard, the freshman trombonist for Bethune-Cookman High School
I also cover “the day the music died:” when the kicker for the Carolina Panthers decided to begin his warm up before this high school marching band had left the field.
It all ended well, though. The kicker called the trombone player to apologize and hooked him up with tickets to an upcoming game.
No harm, no foul.
Whether you’ve been running your Facebook page for hours or years, we could all use a bit of inspiration every once in a while. So quit racking your brain for a bit, and check out some of these ideas.
Facebook Pages are considered inbound marketing (aka permission marketing, aka content marketing). That means that we have to get fans to opt in (by liking our Page) to hear our message. If all we ever do is sell, no one will want to listen to what we have to say. So we need to give people a reason to stick around. We do that by providing value.
There are three main ways we can offer value through posts on our Facebook Page.